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This guide will help you find the perfect look for your professional headshot, ensuring you make a great impression. We’ll break down the best headshot attire into four categories tailored to your industry: Casual, Business Casual, Smart Business, and Formal Business. Choose your style below for more details.

Women’s Headshot Styling Guide 2025

For Clients

Professional and Polished for Leaders: A "smart business" headshot is perfect for entrepreneurs, consultants, lawyers, and real estate professionals who want to showcase authority, expertise, and approachability. This look combines sharp tailoring, classic silhouettes, and a touch of personal style, allowing your personality to shine while maintaining a confident and capable appearance.

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Formal business headshots convey sophistication and authority, ideal for executives and professionals in traditional sectors. To achieve this look, wear conservative attire in neutral colors, opt for tailored bottoms, maintain a polished hairstyle, use minimal accessories, and consider professional hair and makeup for a polished appearance.

Formal Business: Making a Powerful Statement

For Clients

Professional and Polished for Leaders: A "smart business" headshot is perfect for entrepreneurs, consultants, lawyers, and real estate professionals who want to showcase authority, expertise, and approachability. This look combines sharp tailoring, classic silhouettes, and a touch of personal style, allowing your personality to shine while maintaining a confident and capable appearance.

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Professional and Polished for Leaders: A “smart business” headshot is perfect for entrepreneurs, consultants, lawyers, and real estate professionals who want to showcase authority, expertise, and approachability. This look combines sharp tailoring, classic silhouettes, and a touch of personal style, allowing your personality to shine while maintaining a confident and capable appearance.

Smart Business: Commanding Presence

For Clients

Business casual is the perfect choice for headshots in industries where a polished yet approachable appearance is essential. It’s ideal for marketing agencies, tech startups, realtors, and non-profits with a relaxed dress code.

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Business casual is the perfect choice for headshots in industries where a polished yet approachable appearance is essential. It’s ideal for marketing agencies, tech startups, realtors, and non-profits with a relaxed dress code.

Business Casual: Effortlessly Polished

For Clients

A casual headshot is ideal for creative industries, actors, and startup environments where a relaxed, approachable vibe matters

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A casual headshot suits creatives, actors, and startups, emphasizing personality and creativity. Choose solid-colored tops and relaxed bottoms like dark jeans or skirts for an approachable vibe. Hair and makeup should be natural, while accessories can add a fun touch. Aim for a relaxed yet polished presentation to stand out.

Casual Confidence Women’s Headshot Styling

For Clients

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DO Pressed, Hanging Clothing Jeweled Tone and Neutral Solid Colors Layers and Accessories Oversized Tops Paired with Tailored Bottoms Clothes that Accentuate Your Favorite Features Simple, Timeless Accessories Bring Variety Flattering Necklines Groomed Nails Nude or Neutral Undergarments Clothing that You’re Comfortable In   DON’T Wrinkled Clothing Loud, Busy Patterns Short Sleeves or Strapless Oversized […]

Do’s and Dont’s for Women’s Headshot Styling

For Clients

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Your brand is you – the essence of your work and the message you want to convey. A branding session translates that essence into visuals that capture attention and give people an impression of who you are. But with so much riding on those photos, it’s natural to feel a tad stressed. Fear not! Here […]

5 Ways to Slay Your Next Branding Session: From Planning to Posing

For Clients

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This guide will break down the perfect outfit for your headshot, categorized by your desired professional image: Classic, Business Casual, and Creative. Classic Confidence: Timeless Appeal The “classic” headshot is ideal for lawyers, financial professionals, and anyone seeking a timeless and trustworthy image. Think sharp tailoring and clean lines. Here’s how to nail it: Business […]

Men’s Headshot Styling Guide

For Clients

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Makeup + Hair Examples of work we’ve done together: Examples: Examples Styling Work we’ve done together:

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